Long-life Smart Energy Select brushless digital motor (up to 10,000 hours, 5 times longer than conventional AC motors) for super-fast drying. Its eco-friendly, high-speed drying power of 1600 W ensures the same drying performance as conventional 2000 W hairdryers.

Perfect for many hair types: coarse, bleached, coloured, blond, brown, sensitised (light, red, auburn).