On the side of professionals
Being specialists in haircare means being able to go to the “roots” of hairdressers' needs.
We have a direct relationship with hairdressers because this is the only way we can test solutions together and constantly improve our products over time.
Join us to discover the exclusive pricelist dedicated to professionals!
"For the future of VALERA, I dream of an even stronger leadership in the hair industry, further deepening the relationship with hairdressers,
because that is where the keystone lies."
Flavio Soresina, CEO of VALERA