ePower 2020 professional hairdryer

1600 W BLDC
▶ 2000 W*

* Performance equivalent to a professional 2000 W hairdryer with AC motor. 

Care for your hair and the planet

The hairdryer for sustainability without compromises in terms of professional performance. Saving energy whilst enjoying a pleasant and comfortable styling.

Color — White



The environmentally friendly and energy-saving ePower2020 eQ hairdryer combines drying performance and salon-like styling results with sustainability. Its excellent performance figures with low energy consumption and extra-long motor life (up to 10,000 hours) convince hairstylists and demanding private users. The elegant design, ergonomically shaped handle and convenient switches make hair styling a pleasure, in the salon and at home. ePower 2020 eQ guarantees professional hair styling with responsibility for the environment.


  • EVOLUTION brushless digital BLDC motor
  • Ion generator
  • SuperFlex cable 3 m with ROTOCORD
  • 6 air flow/temperature settings
  • COLD air button
  • Removable metallic filter
  • 2 professional concentrator nozzles (TOUCH ME cool nozzle 7,5 cm, standard nozzle 6 cm)
  • Curl Diffuser
  • Storage pouch


  • 1600 W
  • 25 % less energy consumption*
  • Adaptive air pressure stabilizer
  • Air flow: 85 m3/h
  • Ultra-silent: 69 dB(A)
  • Weight without cable 485 g

*Compared with standard 2000 W hairdryers.


  • Less energy consumption

  • Energy efficiency

  • High air production

  • High drying power

Using an ePower 2020 instead of a conventional 2000-W hairdryer can save you money on a regular basis. It uses 25% less power.

The ePower 2020 achieves its excellent drying capacity with low impact, and works up to 32% more efficiently. Saving you time as well as money.

With the eco-friendly ePower 2020 hairdryer, you can dry and style without compromising on power. The digital motor drive generates an up to 29% more powerful airflow, measured in cubic metres per hour.

If it’s speed you’re after, you can rely on the outstanding performance of the ePower 2020. It dries hair up to 26% faster, measured in grams of moisture per minute.


  • Digital motor

  • eQ-Aircontroller

  • Sanify System

  • Backstop System

At the heart of the ePower eco-friendly and energy saving hairdryer is its long-lasting, high-performance and particularly lightweight digital motor. It enables super-fast drying and professional styling. The motor life reaches up to 10,000 hours (5 times longer than AC motors). At the same time, operation is environmentally friendly as this motor does not emit any carbon dust.

The intelligent airflow diagnostics system eQ-Aircontroller guarantees best performance. A blue flashing LED light confirms perfect function. If the LED light is getting red, the filter needs to be cleaned. Better maintenance ensures long service and satisfaction with the hairdryer.

Valera's SANIFY system has an antibacterial, air-improving effect for a safer, healthier ambience and a new sense of well-being when styling your hair.

Valera's exclusive Backstop System inside the hairdryer prevents hair from getting caught into the ventilation components and blocking the motor. A protected motor means a long life for your hairdryer.